American Automakers Go Small

  • The new Ford Fiesta will get 40 miles per gallon on the highway. (Photo courtesy of Ford Motor Company)

After years of dominating the market for big trucks and SUVs, Detroit automakers are getting into the small car business. Tracy Samilton reports they don’t just aim to compete with Toyota and Honda – they aim to beat them.

Transcript

After years of dominating the market for big trucks and SUVs, Detroit automakers are getting into the small car business. Tracy Samilton reports they don’t just aim to compete with Toyota and Honda – they aim to beat them.

The new Ford Fiesta will get 40 miles per gallon on the highway. That’s several miles per gallon better than the Honda Fit and the Toyota Yaris. Chevy’s Cruze Eco could also hit that magic 40. Erich Merkle is President of Autoconomy dot com – an auto consulting firm. He says Detroit’s new small cars will also be loaded with high-tech features. That could grab the attention of Gen Y, a group of 67 million young Americans.

“And it’s gonna have to be affordable, low-cost of ownership and yeah, if you wanna get them into your vehicle, it’s gotta be cool and have some sex appeal.”

Asian car companies won’t give up their former territory without a fight. Honda may postpone the new Civic in order to boost its fuel efficiency.

For The Environment Report, I’m Tracy Samilton.

Related Links

New Model Enters Hybrid Race

  • The Honda Insight Concept (Photo courtesy of Honda)

Next spring car buyers will have
another choice if they’re looking for a
hybrid car. Lester Graham reports:

Transcript

Next spring car buyers will have
another choice if they’re looking for a
hybrid car. Lester Graham reports:

The very first electric-gas hybrid car to hit the dealership showroom was the Honda
Insight back in 2000. But the small two-seater never took off like the bigger Toyota
Prius.

Now a re-designed Insight will be on exhibit at next month’s Paris Auto Show.

Csaba Csere is the editor-in-chief of Car and Driver magazine. He says the new
Insight will seat four or five.

“The profile looks very much like the current Prius, but it’s going to be a less
expensive car. It’s probably going to start at about $19,000, still get nearly 50-miles
per gallon, and it’s going to go on sale on Earth Day next spring.”

The Honda Insight will get to the dealers’ lots more than a year before a next
generation Toyota Prius and GM’s Chevy Volt are expected to go on sale.

For The Environment Report, this is Lester Graham.

Related Links

Faster Payback on Hybrids

  • High gas prices cause some hybrid vehicles to recoup prices faster (Photo by Ben VanWagoner)

Hybrid cars are generally more expensive than their gasoline counterparts. But as Lisa Ann Pinkerton reports, high gas prices mean several hybrid models are recouping their costs faster:

Transcript

Hybrid cars are generally more expensive than their gasoline counterparts. But as Lisa Ann Pinkerton reports, high gas prices mean several hybrid models are recouping their costs faster:

Hybrid cars like the Nissan Altima and Toyota Prius take around 4 years to pay back their premium. That’s according to the automobile research firm Edmonds.com. The GMC Yukon hybrid has the shortest payback period of the SUVs – almost five years. The hybrid that comes in dead last is the Lexus 600H.

John O’Dell at Edmunds.com says the Lexus could take over 80 years to recoup its premium.

“In that case you have a v8 engine that’s hybridized you’re really using the hybrid for some additional power and performance. You’re not using it – well you are using it for a little bit of gas savings – but we compute those saving to be a mere $192 dollars a year.”

That’s compared to more than a thousand dollars a year in gas savings for the Yukon and the Prius.

For The Environment Report, I’m Lisa Ann Pinkerton

Related Links

Autos Part 2: Carmakers Slow to Adopt New Battery

  • The powertrain of the Chevy Volt. This concept image shows the lithium ion battery pack running down the center of the vehicle. (Image courtesy of GM)

Car companies are making plenty of promises these days about future
cars that will save you gas. To make them happen,
automakers are counting on a new kind of battery. They’re called lithium ion
batteries. These batteries could bring about a revolution in automobiles.
In the second part of a two-part series on green cars, Dustin Dwyer reports it could take a while for the revolution to get
here:

Transcript

Car companies are making plenty of promises these days about future
cars that will save you gas. To make them happen,
automakers are counting on a new kind of battery. They’re called lithium ion
batteries. These batteries could bring about a revolution in automobiles.
In the second part of a two-part series on green cars, Dustin Dwyer reports it could take a while for the revolution to get
here:


Lithium ion sounds like a complicated term. And you don’t necessarily need to know
what it means. But it might help to know that you already use lithium ion batteries every
day:


“It’s being used now in video cameras, personal phones, it’s in iPods, it’s in a lot of small
electronics and in, of course, laptop computers.”


That’s Jim Hall. He’s a consultant to the auto industry. His company is called 2953
Analytics. Hall’s had some experience working on battery powered cars. He says lithium
ion batteries are attractive because they can store a lot more power than the batteries in
today’s hybrid vehicles, and Hall says in the race to get lithium ion batteries into cars,
there are two leading companies: General Motors and Toyota.


They have different approaches to getting the batteries ready, but they both depend on
contractors outside the company to figure out the complicated chemistry. Hall says the
problem is right now, they need a breakthrough:


“And the breakthrough could come from an entirely different source. It could be from
another company that neither company is dealing with. It could. That’s the thing with
breakthroughs. You can’t predict how and when they happen.”


As we mentioned, battery engineers have already invented ways to make lithium ion
work in small things like cell phones, laptops and power drills. But it’s not as easy to
make the batteries work for something big, like a car.


Hall says one problem is cost. Lithium ion batteries are expensive. Another problem is
heat. The more energy you store in a lithium ion battery, the better the chances that the
battery could become unstable. If it becomes too hot, the battery could explode. That’s
already been a problem in some laptops.


Bob Lutz is the Vice Chairman of General Motors. He says his company has already
solved the heat problem with lithium ion batteries by using a different chemistry than
what’s in laptops:


“We’ve cycled ’em in hot rooms, maximum discharge rate, and cut out the cooling system
to simulate a cooling system failure in the car, and we’ve had a temperature rise of maybe
eight degrees centigrade, I mean, just not enough to worry about.”


GM expects to put the batteries in test cars and start running them on roads late this
spring. The goal is a lithium ion powered hybrid car named the Chevy Volt. It will go
forty miles on battery power alone, before a gas engine has to kick in. Lutz says he has no
doubt that the Volt will be ready to go by mid-2010, but officially, GM has not
set a production date.


Toyota says it’s also shooting to have the technology ready by 2010. But no other
automaker will even mention a date for lithium ion batteries. Not Ford. Not Honda. Not
Chrysler. Chrysler President Tom Lasorda says there’s a reason for that:


“When you’re trying to predict when a technology is going to be ready for mass market,
it’s very tough. Because you don’t know what the surprises might be.”


In the next few years, you can expect auto executives to make a lot of references to
lithium ion batteries. And basically anyone you talk to in the industry says these
batteries are no doubt, the next big thing that will save you gas.


The question is when. When will lithium ion batteries actually be in your car? Maybe
2010. Maybe a lot later. No one can really say for sure.


For the Environment Report, I’m Dustin Dwyer.

Related Links

Hydrogen: A Pollution Shell Game?

  • A Honda FCX Concept and Honda's hydrogen refueling station. Critics say fossil fuels are still used to produce hydrogen, meaning there's still pollution. (Photo courtesy of Honda)

Lots of people in the automotive industry expect hydrogen to be a major
fuel source in the future. Cars that run on hydrogen don’t emit
greenhouse gases from the tailpipe. In fact, they don’t emit anything
except water. It might sound like magic, but there are some costs to
fueling the future on hydrogen. Julie Grant reports:

Transcript

Lots of people in the automotive industry expect hydrogen to be a major
fuel source in the future. Cars that run on hydrogen don’t emit
greenhouse gases from the tailpipe. In fact, they don’t emit anything
except water. It might sound like magic, but there are some costs to
fueling the future on hydrogen. Julie Grant reports:


There are a lot of young guys checking out the hybrid cars on display at
this exhibit. Sales associate Chris Beckham is putting on his tie as
he walks over to the sleek, futuristic cars Honda hopes to lease to
consumers as soon as next year:


“It’s a fuel cell-powered vehicle. It runs on hydrogen. The only
emissions it has is water. So, it’s a really great vehicle for the
environment.”


Beckham hopes he gets a chance to lease one:


“What do you think, are you ready to drive one of these?”


“Absolutely. I can’t wait to get my hands on one of these. If you ever get thirsty,
just stand behind the car with a cup.”


Most cars available today, even those that run on alternative fuels,
still emit at least one kind of pollution: carbon dioxide.


David Robillard and his two sons are looking at cars at this exhibit.
He’s worked at Ford Motor Company for 36 years. He thinks hydrogen
will be the long-term energy solution because it doesn’t emit any pollution
from the tailpipe:


“All leaders in market going to try to be first in that segment, and I think
it’s going to be huge. I think 10-15 years from now, it’s going to be a
revolutionary mass transportation system that we have.”


That’s music to Steve Ellis’s ears. He’s Honda’s manager of fuel cell
marketing and says there’s a need to transition from an oil-based
transportation system to hydrogen. Ellis says hydrogen will be a
cleaner alternative:


“Only hydrogen offers the opportunity to have zero carbon emissions from
the vehicle – zero CO2 emisssions AND zero CO2 emissions from the
fuel.”


Ellis sees research and development of hydrogen cars as a noble goal.
But not everyone thinks hydrogen is going to be the climate change savior:


“From one standpoint, I think it’s great. From another standpoint, I
think we also need to check other options as well.”


Paul Erickson is a leader of hydrogen research at the University of
California at Davis. He’s director of the school’s Hydrogen Production
and Utilization lab
. Erickson remembers curling up on the couch as a kid, his lungs burning from all
the ozone pollution in southern California, and he wanted to clean up the
air. But he doesn’t think hydrogen is the best solution that’s
currently available:


“There may be other options that are not as say, politically saavy, but
are options that from a technological standpoint make a lot more
sense.”


It takes energy to create the hydrogen used to run a car. With today’s
technology, that energy is almost always natural gas, but it could be
any fossil fuel. Erickson says those cars don’t reduce energy use or
pollution:

“You’re taking, let’s say some fuel – that could be coal, that could be
any type of energy source – and you convert that energy into hydrogen
and you ship that to the user… it gives you a nice warm fuzzy feeling
saying I’m not part of the problem. But you know what? All you’re doing is
shifting that pollution upstream.”


Some engineers say that’s not necessarily a bad thing – that it would
be easier to control pollution coming from a few power plants than
from the millions of cars emitting greenhouse gases today. But Honda’s
Steve Ellis says hydrogen cars don’t create as much pollution as gas-powered vehicles. Even though nearly all of them need fossil fuels to
produce the hydrogen:


“Even with that method of doing it, we have over 50% reduction when you
factor in in wheel-to-well emissions compared with today’s gasoline cars.”


(Grant:) “50% cleaner?”


“50% CO2 reduction.”


Ellis says hydrogen can be made using renewable fuel sources such as
solar, ethanol, and methanol, but so far it’s not cost-effective. In
the meantime, Honda and other companies expect to start producing some
consumer model hydrogen cars that use fossil fuels in the next few
years.


For the Environment Report, I’m Julie Grant.

Related Links

Hydrogen Explodes Onto Car Scene?

  • A Honda FCX Concept and hydrogen refueling station. There is concern about the safety of handling hydrogen. (Photo courtesy of Honda)

Within the next few years, you might see a new type of car in dealer
showrooms… one that runs on hydrogen. Many engineers and car company
officials predict that hydrogen vehicles will replace gasoline power in
the next 10 to 15 years. But lots of people think hydrogen is too
explosive and wonder if a hydrogen-based economy will be safe.
Julie Grant reports:

Transcript

Within the next few years, you might see a new type of car in dealer
showrooms… one that runs on hydrogen. Many engineers and car company
officials predict that hydrogen vehicles will replace gasoline power in
the next 10 to 15 years. But lots of people think hydrogen is too
explosive and wonder if a hydrogen-based economy will be safe.
Julie Grant reports:


Sales associate Chris Beckham hears a lot of concerns about the new
Honda fuel-cell car on display at a recent car show:


“I know a lot of people are kind of worried about the safety of the
hydrogen vehicle because it’s basically like running on an atom bomb.”


Honda fuel cell marketing specialist Steve Ellis rolls his eyes when he
hears comments like that. The Cold War-era hydrogen bomb comes to mind
for people because it’s one of the few times they’ve heard the word
“hydrogen” used in conversation. Another time is when people talk
about the hydrogen-filled blimp, the Hindenburg. Ellis wants to
clear the air about the Hindenburg disaster.
The huge zeppelin burst into flames, and a lot of people blame the hydrogen:


“But history has now shown that it was the coating, the covering of the
material that actually was sustaining the fire. The hydrogen itself of
course being flammable, whatever that cause was, it did ignite. But
the flame was sustained by the coating. That’s what people see.”


Ellis says hydrogen has gotten a bad rap:


“When in reality, science has proven that it wasn’t the guilty party.”


(Grant:) “But it is a very flammable substance?”


(Ellis:) “Sure. As is gasoline.”


There’s still controversy over whether the hydrogen or the coating
caused the Hindenburg to burn. Regardless. Many energy experts say
hydrogen is more flammable then gasoline, but Ellis says the dangers of
a hydrogen fire aren’t any worse then a gasoline fire, they’re just
different.


He says people are used to dealing with liquid gas at the fueling
station. But in some ways, hydrogen could be considered less dangerous
then gas. When gas spills it pools up on the ground, and if someone
drops a cigarette – yipes! – it could be a long day for firefighters.


But hydrogen goes into cars in gaseous form. If there’s a hydrogen
leak, Ellis says it’d be easy to put out a fire:


“So with, you know, fire systems at the station, if there’s any
detection of a flame or any incident like that, as soon as the source
is shut off, the fire’s out, it’s gone. First responders and many fire
departments have said they feel like responding to a hydrogen fire…
it’s like, by the time they’ll get there, they’ll be nothing to put out.
It’ll likely have taken care of itself.”


That’s one advantage of using a light-weight fuel like hydrogen: it
dissipates quickly into the air because it’s lighter then air. But
because it’s so light, each cubic foot doesn’t pack that much energy.
That’s why cars can’t store that much hydrogen in the tank.


Hydrogen-expert Paul Erickson says that low energy content also creates
other safety problems. Erickson is director of the Hydrogen Production
and Utilization Lab
at University of California-Davis. In order to
make cars that hold enough hydrogen to travel a respectable distance
between re-fuelings, he says they have to use a lot of pressure to
squeeze enough hydrogen into a tank:


“It’s just very difficult to get the range out that you’d like. And so you
end up having to pressurize the hydrogen to 3,000, now we’re up to
5,000, now up to 10,000 pounds per square inch. I wouldn’t want to sit
on a 10,000 psi tank of anything, much less hydrogen.”


Erickson says car companies understand the dangers of combining
hydrogen’s high flammability with high pressure in the tanks. They
don’t want any hydrogen to escape from the tank if there’s a collision
and they don’t want the tank to blow up. So, the tank is probably the
strongest component on the hydrogen vehicles being built today.


That’s not the case with regular gas cars. Steve Ellis at Honda says
they won’t release too many consumer vehicles to start. One reason is
to slowly get people used to handling hydrogen safely.


For the Environment Report, I’m Julie Grant.

Related Links

Flex-Fuel Economy Questioned

If you plan to buy a new car or truck this
year, you might find some showrooms filled with
vehicles that run largely on ethanol instead of
gasoline. Car companies are pushing these corn-fueled vehicles as environmentally friendly.
Julie Grant takes a look at those claims:

Transcript

If you plan to buy a new car or truck this
year, you might find some showrooms filled with
vehicles that run largely on ethanol instead of
gasoline. Car companies are pushing these corn-fueled vehicles as environmentally friendly.
Julie Grant takes a look at those claims:


More people are considering buying cleaner, more fuel-efficient
cars now that gas prices and global temperatures are on the rise. The gas-
electric hybrids made by Toyota and Honda are becoming popular. And
American car companies are also jumping on board and offering alternative-
powered vehicles.


General Motors CEO Rick Wagoner has put much of his company’s stock in
ethanol:


“At GM, we believe that the bio-fuel with the greatest potential to
displace petroleum-based fuels in the US is ethanol, and so we have
made a major commitment here to vehicles that can run on E85 ethanol.”


E85 is a blend that’s 85% ethanol with 15% gasoline. GM’s not the only company offering cars that run on them:


(Sound of vehicle introduction)


Angela Hines is from Green Bay, Wisconsin. She’s taking notes as she looks at one
flex fuel car. The E85 only matters to her if it’s going to save her a
few bucks:


“I drive anywhere from 80-200 miles
a day for work, so yeah, gas is important.”


Gui Derochers is looking at a Chevy Silverado pickup truck:


(Grant:) “Does it matter to you that it’s a flex fuel?”


“I think it’s a good thing… flex-fuel. Particularly, we know there are some ethanol plants in Michigan coming, right? Isn’t
that what flex fuel is? Ethanol?”


Derochers works on engines and transmissions:


“You have to remember, I work for Daimler-Chrysler. But we have flex fuel as well. It’s a good thing. It’s wonderful.”


But not everyone thinks the move toward ethanol-fueled cars is
wonderful. Tadeusz Patzek is a professor of civil and environmental
engineering at the University of California in Berkeley. He says
ethanol is not cheaper and it’s not any better for the environment than
regular gas.


Patzek says each gallon of ethanol burned might emit less greenhouse gas
into the air, but you have to burn more fuel to go the same distance:


“So, mile for mile, emissions of CO2 are exactly the same for gasoline as
they are for ethanol. Because they are proportional to the energy stored in
the fuel.”


When it comes to gas mileage, Patzek calls claims that ethanol is any
better then gasoline an imaginary economy… and he’s not alone. When
Consumer Reports magazine tested a Chevy Tahoe that runs on gas mixed
with only ten percent ethanol, the truck got 14 miles per gallon. But
it got less than 11 miles per gallon when the ethanol content was
raised to 85%, as in E85. That’s a 27% drop in fuel economy with E85.


Consumer Reports concluded that to go the same distance, you wind up paying more than a dollar
extra per gallon on E85 then on regular
gas.


Patzek says it’s not a good deal for consumers or for the environment:


“You emit less because you have oxygen but you burn more, so it comes as a wash.”


Patzek says ethanol has other environmental costs. To grow the corn needed to make it, farmers have to use more fossil fuel-based fertilizers, tractor fuel, and then more fuel to truck the fuel to gas stations.


Even so, many scientists say ethanol still provides an energy benefit over fossil fuels and some auto engineers say ethanol cars
are just a stop-gap measure until a better technology comes along, but Patzek disagrees with that logic:


“So, you’re saying the following: why don’t we have a terribly bad
solution and call it a stop-gap solution because it’s politically
convenient. I’m saying is, if I’m an engineer, I have to, essentially, if I’m honest with myself and others, do I want a
better technological solution or do I want to say, let’s do probably the worst possible solution
that delays other solutions 10-15 years into the future… while the
world is running out of time?”


Patzek says the real reason American car companies are moving toward
vehicles that run on E85 is that the federal government rewards them
for it.


GM and the others get extra credit for meeting fuel efficiency
standards just for making cars that can run on E85, even if those cars
aren’t more fuel efficient.


Patzek knows he’s become unpopular among many farmers, engineers,
scientists and politicians who want easy answers. He wants people to
start reducing their energy-use rather than waiting for technological
magic bullets.


For the Environment Report, I’m Julie Grant.

Related Links

Honda’s Soybean Solution Encourages Non-Gmo Farming

  • Honda is well known for its cars, but might soon be known as number one in non-GMO soybean exports. (Photo by Simon Cataudo)

Most people associate Honda with cars and motorcycles. But the company has an interesting sideline: as a cost-saving measure, they’ve been exporting soybeans from the U.S. to Japan. The Great Lakes Radio Consortium’s Nora Flaherty has more:

Transcript

Most people associate Honda with cars and motorcycles. But the company has
an interesting sideline: as a cost-saving measure, they’ve been exporting
soybeans from the US to Japan. The Great Lakes Radio Consortium’s Nora
Flaherty has more:


Honda started exporting the beans as a way to reuse the huge cargo
containers that would arrive at the plant filled with auto parts. Instead of
sending them back empty, they wanted to fill the containers with something that
they could sell, and soy beans were a good fit. Joe Hannisik is the manager
of the plant, called Happy Ohio, where the beans are processed for shipping.


“We basically contract production with about 250 to 280 farmers in Ohio and
southern Michigan, for contract production, back to Happy Ohio, for processing and shipment of
soybeans primarily to Japan the majority of them.”


Honda only buys beans that haven’t been genetically modified, because that’s
what the Japanese prefer. And Honda pays farmers a higher price for their
beans than they’d get on the open market. Hannisik says that this can make a
difference when farmers are making decisions about whether to plant
genetically modified seeds.


For the GLRC, I’m Nora Flaherty.

Related Links

Rolling Out Mainstream Hybrids

  • Like this Honda Insight, the new hybrid Accord will have electricity and gas working in harmony. What's different is that it will have a V6 engine. (photo by Paige Foster)

As gas prices hover around two dollars a gallon, auto manufacturers are starting to roll out more environmentally friendly hybrids that appeal to mainstream buyers. Hybrids conserve fuel by using both electricity and gasoline to power the car. The latest offering comes from Honda. The Great Lakes Radio Consortium’s Julie Halpert filed this report:

Transcript

As gas prices hover around two dollars a gallon, auto manufacturers are starting to roll out
more environmentally friendly hybrids that appeal to mainstream buyers. Hybrids conserve fuel
by using both electricity and gasoline to power the car. The latest offering comes from
Honda. The Great Lakes Radio Consortium’s Julie Halpert filed this report:


Honda is bringing a hybrid engine to its best-selling car, the Accord. Unlike other
hybrids on the market, like Toyota’s Prius, this one will be roomier and higher performing.
Anthony Pratt, with J.D. Power & Associates, says those features may woo buyers who typically
have nixed the tiny hybrids currently on the market.


“What they’re trying to do is break the conception that if you’re going to drive a hybrid,
you have to sacrifice performance. in this case, you don’t. They use a three liter, V6 that
has 240 horsepower, so it’s just as powerful as the non-hybrid V6 and you get the fuel efficiency
of a Civic.”


The hybrid Accord hits dealer showrooms in December and will cost $30,000. It will join the
ranks of another hybrid adopted in a popular model, the Ford Escape. And next year,
Toyota’s Highlander and the Lexus RX400H.


For the Great Lakes Radio Consortium, I’m Julie Halpert.

Related Links

Rust Belt City Desires High Tech Future

  • Wheels are turning both in young minds and innovative transportation. Both could help revive the Rust Belt. (Photo by Max Eggeling)

The loss of traditional manufacturing jobs has hit Great Lakes states hard in recent years. But some business owners believe they are on the cusp of creating a new type of manufacturing base. The Great Lakes Radio Consortium’s Julie Grant spent some time in one community that’s discussing how new businesses can provide a foundation for the future:

Transcript

The loss of traditional manufacturing jobs has hit Great Lakes states hard in recent
years. But some business owners believe they are on the cusp of creating a new type of
manufacturing base. The Great Lakes Radio Consortium’s Julie Grant spent some time in
one community that’s discussing how new businesses can provide a foundation for the
future:


Not long ago, there were lots of good-paying factory jobs in northeast Ohio. But the state
has lost 200,000 manufacturing jobs in the past four years. Some business people and
academics are trying to shape a new economy for the region. Their efforts could be
symbolized by a little bird…


“I need a Sparrow, I need it…”


A sparrow is an electrically charged three-wheel motorcycle that’s fully covered in steel.
It looks like a tear drop… or maybe a gym shoe. David Ackerman isn’t sure if he’d pick
one in bright orange…


“…but look, there it goes, look at it go! Is that the weirdest thing you’ve ever seen? I
love it! It’s like something out of “sleeper.” But it’s very sleek and cool and futuristic…
Does it really go 70? Yeah, it goes 70….”


While Ohio and other Midwestern states might have a tough time competing globally in
the steel market, some economists believe innovative transportation is one way Ohio
could build a foundation for a new economy. The state has put millions of dollars into
fuel cell research, Honda is building hybrid cars in central Ohio, and newer companies
are working to make auto engines cleaner and more efficient.


Some of those business owners gathered with people from the community to discuss how
transportation technology could be part of the region’s future. Bob Chalfant of a
company called Comsense spoke on the panel. He says the technology they’re
developing could have a huge impact…


“…the benefits to Cleveland are jobs. We figure the total market for pressure sensors for
combustion applications is about 2.2 billion dollars.”


Chalfant’s company expects to create 2,000 jobs in Cleveland. But if businesses like
Comsense are going to girder the area’s new economy, they’re going to need educated
employees for their high tech manufacturing jobs. The problem is, many young educated
folks are leaving the Midwest.


Meredith Matthews is a public school teacher in inner city Cleveland. She says they’re
trying to train students for these kinds of jobs, but they need direction from these new
companies…


“I teach in the third world known as the Cleveland Public Schools. I’m introducing
myself, so that if anybody needs kids, we got ’em. If you want to stop by and talk to me,
I’ll show you how to get kids, I’ll show you how to get in the door.”


Local universities and community colleges already have some research and training in
fuel cell technology. But mechanic Phil Lane looks at Cleveland’s poverty rate, the
highest among all big cities in the nation, and wants these companies to start training kids
even younger…


“We need to grab kids in the second and third grade, particularly in the very bad
neighborhoods, before the neighborhood can get to the kid. That’s what we really need to
do.”


Lane says training poor children early would provide a real foundation for a new
economy in Cleveland. Many communities that have lost their job base are starting
similar conversations and searching for ways to fit in to the global marketplace.


For the Great Lakes Radio Consortium, I’m Julie Grant.

Related Links