Does Fair Trade Coffee Work?

Coffee beans can be pretty confusing these days.
At times it can seem like a political, even a
moral decision. You might want to buy those pricey specialty beans,
but now the supermarket also carries beans labeled Fair Trade
Certified. That might seem like the nicer thing to do for the farm
workers – and the environment. Julie Grant takes a look at those
claims:

Transcript

Coffee beans can be pretty confusing these days. At times it can seem like a political, even a
moral decision. You might want to buy those pricey specialty beans,
but now the supermarket also carries beans labeled Fair Trade
Certified. That might seem like the nicer thing to do for the farm
workers – and the environment. Julie Grant takes a look at those
claims:


Ahhh… it smells great in here. The owner of this coffee shop travels
the world in search of the best coffees. Linda Smithers has gone to
places such as South and Central America, Africa, and southern Asia to
visit farms and to taste coffee. She imports her favorites and roasts
them at her store.


And she has high expectations. Smithers wants to make sure that if
you’re paying a few dollars for a specialty coffee, it’s a satisfying
personal experience:


“And coffee should be able to do that for you. It should bring you
closer to you, and closer to the farmer. You should feel like you know
the farmer. And you feel passion and an intimacy with that farmer.”


I should probably have mentioned, Smithers really loves coffee.
She says the best coffees are grown on farms that are good to the
coffee trees, the local water, and the workers:


“Happy workers, safe workers, produce better coffee. They just do. I
see it every time I go to a farm. I see it when a worker enjoys what
they’re doing and feel they’re getting a fair price. They’re just like us. You
would not enjoy working and at the end of the day being given 20 cents.
You wouldn’t be happy with that. You wouldn’t work in a pleasant
way. And you wouldn’t pay attention to picking the ripe beans rather than the unripened beans.”


The Fair Trade label claims it’s found one way to help keep coffee
farmers happy and safe. The Fair Trade certification is supposed to be
a guarantee that farm co-operatives will get at least $1.21 for a pound
of beans. When coffee prices are low, that can be twice what other
farmers are paid. Fair Trade also promises farm workers have safe
conditions and are paid a living wage.


Michigan State University Professor Dan Jaffee wanted to know if the
Fair Trade system was doing what it set out to do:


“The Fair Trade movement claimed to be able to help bring them out of
poverty, improve their farming practices, make them more sustainable
and just generally improve conditions a lot, and I was interested in
finding out whether that was the case.”


Jaffee spent a few years in Oaxaca, Mexico studying two farming
communities. Some coffee farmers were part of Fair Trade
cooperatives, some decided against it. He’s just published a book called
Brewing Justice to report his findings. Jaffee says families
that joined Fair Trade were more food secure when the market price of
coffee fell:


“That is, they have food shortages much less of the time. They have
significantly greater access to animal protein, foods like milk and
meat and cheese in their diet. And they’re essentially able to feed
their children much more of the time than their neighbors, who were
really, at the time the coffee prices were at their low point at the
time I was doing my research in 2001, 2002, 2003, who were definitely
showing signs of malnutrition and there was a significant problem with malnutrition
in these communities.”


Fair Trade is still only a small fraction of the coffee market, but
its share of customers is growing, and the big players are taking
notice. Nestle is marketing Fair Trade products in the UK, and you can
find the Fair Trade seal at your neighborhood Starbucks. Only 3.7%
of Starbucks coffee is Fair Trade certified, but Jaffee says
that small percentage still makes Starbucks the single largest buyer of
Fair Trade coffee in the US.


Smaller coffee shop owners, such as Linda Smithers, also
buys some Fair Trade coffee. But Smithers doesn’t think guaranteeing a
specific price is the best way to encourage farms to grow the best
coffee:


“You’re given a price regardless of the quality. I have a problem
with that. I do not think that’s a sustainable agricultural model.
Remember, I’m a coffee person. I’m not a cause person, I’m
a coffee person. And to me, sustainable is: the product must be
outstanding and have good sociological and ecological practices, then
get a fair price.”


Smithers believes farms that treat workers and the environment well
naturally have the best tasting coffee and will always get a fair
price in the specialty coffee market.


Some conservative economists agree with her. They say the Fair Trade movement
will only continue to grow if looks beyond the socially-conscious crowd and continues
to improve the taste and consistency. That’s what people eyeing those gourmet coffee beans
want.


Smithers says Fair Trade has already been a success in that it’s put
issues of working conditions and the environment on the table…
and she could sit and drink a cup and talk about that for hours.


For the Environment Report, I’m Julie Grant.

Related Links

Hybrid Car Ownership Drives People Together

Some hybrid car owners are starting clubs to socialize and to learn how to squeeze even more miles per gallon out of their fuel-efficient vehicles. The number of hybrid owners is still small enough that the owners feel a little “special.” The GLRC’s Chuck Quirmbach reports:

Transcript

Some hybrid car owners are starting clubs to socialize and to learn
how to squeeze even more miles per gallon out of their fuel-efficient
vehicles. The number of hybrid owners is still small enough that the
owners feel a little “special.” The GLRC’s Chuck Quirmbach reports:


Bradley Fons says he already thought about the environment a lot before he
purchased a used hybrid car three years ago. He bought a Honda Insight:


“…And I kind of figured out how to drive it to get the best mileage but there
was no support, no help out there at that point to assist me.”


Eventually, Fons found a group of hybrid owners who helped him answer
some questions about the car.


(Sound of group meeting)


But this year, with some help from his family, Fons has done one better: he’s
organized a hybrid owners club.


(Marie Fons) “…And put your name on one of these little things, for a door prize. I know, work, work, work, work, work. Here, you guys want to work on the
door prize thing?”


Bradley Fons’ wife, Marie, is helping about two dozen people check in. This
is the first meeting of the hybrid owners group. They get to know each
other by their name, their city, and the kind of hybrid they drive:


“I’m Kathy Moody from Racine and I have a ’05 Prius.”


“I’m Bill Vaness from Waukesha and I ride in my wife’s ’03 Prius (laughs).”


(Group member) “At least you’re honest.”


“My name is Sherrie Schneider, I’m from Bristol and I have an ’06 Civic. Picked it up about a month ago and I’m here to learn a lot ’cause I don’t know how to get the mileage you all
are getting but I’m going to learn (laughs).”


And so Bradley and Marie Fons go into teaching mode, offering encouragement and advice about how to get the most miles per gallon from the cars. The hybrid of gas engine and electric batteries usually cost more to buy more than similarly sized conventional cars. So the new owners are anxious about getting the best mileage possible.


Bradley Fons preaches patience. He says for new vehicles, owners have to work through
the car’s several thousand mile break-in period before they get the kind of gas
efficiency the cars can reach:


“So if you’re getting in the forties, ya know, high 40, mid 40, to low 50s in
a Prius and it’s new, don’t worry about it, ya know. It’ll come.”


Fons says some of these cars will get miles-per-gallon in the 60s and 70s. Then there are
the controversial people who’ve become what’s known as “hyper-milers,” getting 80 or 90
miles per gallon through various means that even the hyper-milers concede aren’t
completely safe.


Fons introduces Wayne Gerdes, who tells how to steer a hybrid
in the air draft right behind 18-wheel trucks:


“Hopefully you’ll understand that this close in, is this one car to one and a half second
back, that’s a dangerous area. I don’t recommend anybody doing it, but you’re gonna find
your fuel economy going through the roof on that.”


The hybrid owners club that the Fons family has organized also takes club
members out in hybrids for some lessons on the road:


“So we’ll go down, ya know, another set of streets.”


Bradley Fons sits in the front passenger seat of a Toyota hybrid. He’s
teaching a club member named Bill a driving method called the “pulse-and-
glide.” Basically, it involves only occasionally tapping the gas pedal and coasting
a lot, so that neither the car’s motor or electric battery system is operating much.


When pulse-and-glide is done right, a monitor on the dashboard reports a surge in
fuel efficiency. After some difficulty, Fons helps Bill get the hang of it:


“All right, foot totally off. Now just on a little, there you are. You’re in it, hold it,


(Bill) “Do you take your foot off when you’re in there, though?”


“No, you have to leave pressure on it. Boy, that was the longest glide you did (laughs)!”


It’s moments like these that make Bradley Fons glad he and his family are helping to
spread the hybrid car message. But Fons sees an opportunity for members of his club to
go outside the group and become pro-hybrid activists:


“Hoping dealers get more hybrid cars, working for candidates that push alternative fuels,
sustainable energy, anything that can be done…because at this point in time it hasn’t been
coming from the government. They’ve done some, but our group doesn’t feel they’ve done
enough.”


Fons says politicians should listen to hybrid owners and hybrid clubs, because they’re
offering part of the solution to America’s oil addiction.


For the GLRC, I’m Chuck Quirmbach

Related Links

Farmland Increasing Worldwide

The amount of farmland is decreasing throughout the Midwest. But scientists say the amount of agricultural land is increasing worldwide… bringing additional challenges to U.S. farmers. The Great Lakes Radio Consortium’s Chuck Quirmbach reports:

Transcript

Farmland is disappearing throughout the Midwest, but scientists
say the amount of agricultural land is increasing worldwide… bringing
additional challenges to U.S. farmers. The Great Lakes Radio
Consortium’s Chuck Quirmbach reports:


Researchers have used satellite data and statistics from
government agencies to determine that more than one-third of the
earth’s land is used for agricultural activity.


Scientist Navin Ramankutty is at the University of Wisconsin-Madison.
He says urban sprawl may be gobbling up farmland in the Midwest,
but in places like South America, farms are replacing the rainforest.
Ramankutty says the change concerns U.S. soybean farmers.


“The U.S. still continues to be the largest soybean exporter in the world,
but Brazil’s catching up really fast. So, soybean farmers here in the
Midwest are concerned about whether/how their markets will change
in the future.”


But while the global growth in agriculture is feeding more people,
Ramankutty says there are downsides for the environment in terms of
more water pollution and loss of forests. So, he says his research
team is trying to weigh the tradeoffs, and make recommendations on
what might be the best locations for new farms.


For the GLRC, I’m Chuck Quirmbach.

Related Links

Birders Flock to Save Crucial Habitat

It’s that time of year again, when those who winter in warm, southern climates travel north for the summer. But for many birds, land development and habitat destruction are making migration an uncertain proposition. Some groups in the United States, Canada, and Central America are working together to protect land for the birds. The Great Lakes Radio Consortium’s Julie Grant reports:

Transcript

It’s that time of year again, when those who winter in warm, southern climates travel north for the
summer. But for many birds, land development and habitat destruction are making
migration an uncertain proposition. Some groups in the United States, Canada, and Central America
are working together to protect land for the birds. The Great Lakes Radio Consortium’s Julie Grant reports:


(sound…birding in the rain…)


It’s 6 A.M. It’s still dark outside. And it’s raining. But Rob
Tymstra and Darrell Parsons are
hiking in the woodlands of Pelee
Island, in Western Lake Erie, on the
lookout for birds.


They’ve seen all kinds of warblers,
and herons, even a bald eagle.
They’re trying to spot as many
species as possible in one day as
part of the Pelee Island Birdathon.
They’ve seen or heard more
than 104 species since noon
yesterday, which seems like a lot, but
they’re
competing against six other teams
from the U.S. and Canada for who
can spot the most bird
species.


“Uh oh, those are the Ottawa people,
our other competitors.”


Tymstra and Parsons are in this
contest to win. But they say the
Birdathon is really just for fun and to
raise money for the Audubon Society.
Both men are in their 40’s and have
been birding since
they were teenagers. They’ve got
lists of birds they hope to see in their
lives and have traveled
the world, most recently, to Brazil,
Panama, and Thailand, in search of
them.


“Pelee Island compares really
favorably with the whole area. Point
Pelee National Park, just
north of us, is world famous for birds,
especially in spring migration. But all
these islands here in
Lake Erie are stepping stones as the
birds are traveling north.”


The next stepping stone for many
birds is Point Pelee National Park,
which gets a lot more
attention. But Tymstra likes to take
the ferry to Pelee Island because it’s
less crowded.


“So here we get as many birds or
more birds as Point Pelee, but we
don’t have the crowds. On a
busy day there in May you might get
10,000 people, but here you’re lucky
to see a dozen people.
So the birds here actually outnumber
the people.”


(unveiling of sign)


“Pull from that end, gentlemen.
Everybody got their cameras ready?
Okay, ta-da!”


(clapping)


The unveiling of this sign marks the
significance of a natural habitat that’s
been preserved on
Pelee. Most residents of this
Canadian island want the birds,
butterflies and other wildlife to
continue to outnumber the humans.
So, they’ve recruited organizations
such as the Nature
Conservancy, the Federation of
Ontario Naturalists, and others to
preserve and restore the habitat.
Ric Wellwood coordinates a coalition
of conservation groups concerned
about development in
southern Canada.


“The difficulty we had was that twenty
years ago we realized that this
paradise we were living in
was getting crunched. Intensive
agriculture hurt for awhile, but it’s
eased off. But urban sprawl
is going like crazy. Urban sprawl is
taking away habitat. Our birdies
are not finding as welcome
a time as they used when they were
coming up here from Central
America and Mexico and
South
America and the southern U.S.”


A yellow-breasted chat or a wood
thrush might spend its winter in
Central America, then make the
long trek to Canada for the summer.
Field biologist Larry Roche tracks
birds in the Great Lakes
region.


“That’s a tough life – migratory birds.
You can go to Belize, and/or Mexico,
and go out to the
Yucatan, and watch them leave the
Yucatan in the evening and they fly
somewhat eighteen hours
across the Gulf of Mexico and they
land on the upper Texas coast. And
then they leave that area
and go hopscotching all the way to
wherever they want to go. Some of
these birds come from
Argentina and go all the way to the
Arctic. It’s pretty stunning for a land
bird to do that.”


These tiny creatures can be exhausted
by the time they get to the shore of
Lake Erie. The Nature
Conservancy in Canada and Ohio
are trying to protect land here to
make sure there’s a place for
the birds to make a pit stop, or to
nest and raise their young. But the
North American
conservationists are concerned that
poorer Central American countries
are allowing bird habitats
to be destroyed. Those countries
need the money developers are
offering for the rainforest
timber.


A report from the WorldWatch
Institute says bird species today face
a wave of extinction not seen
since dinosaurs died out. Twelve
percent of the world’s bird species
are considered to be at risk
of extinction and habitat loss is the
single greatest threat to birds.


Some environmental groups are not
only protecting land here, but also in
Central and South
America. To do that, Randy Edwards
of the Ohio Nature Conservancy says
they’re buying land
in Belize.


“Because there are more then sixty
species of birds from herons to
songbirds, warblers, etc, that
overwinter in Belize and elsewhere in
Central America and then come to
Ohio and places north
to make their nests and raise their
young. And the birds that we see
here, and that we enjoy in the
spring and the summer spend time in
Belize, so we need to protect habitat
here in Ohio and
Canada and Belize, all along their
migratory route, or they won’t be
here anymore.”


The Ohio Nature Conservancy was
part of a debt for nature swap in
Belize. In total, the U.S.
provided five and a half million dollars
to Belize for the preservation of
23,000 acres of forest in
the Maya mountain-marine corridor.
It’s a small but significant step to
ensure that birders Rob
Tymstra and Darrell parsons can try
again next year on Pelee Island.


(winners announced)


They lost by one bird species to their
arch rivals from Ottawa.


For the Great Lakes Radio
Consortium, I’m Julie Grant in Ohio.

Interview With Mark Plotkin

  • Plotkin is the president of the Amazon Conservation Team, a group working to preserve the cultures and species in the rainforests of Central and South America.

Last year Time magazine named researcher Mark Plotkin an
environmental "Hero for the Planet." Plotkin has spent nearly 20 years
in
the rain forests of Central and South America, and is working to save
not
only the forests, but also the tribes who live there. He’s just
finished a
new book entitled "Medicine Quest: In Search of Nature’s Healing
Secrets." In it he argues that many ancient tribes of the forests
understand
plants better than botanists. The Great Lakes Radio Consortium’s Lester
Graham recently talked with Plotkin and asked about his work:

Related Links

Chocolate Crisis

For years, environmentalists have searched for an issue that wouldmotivate all levels of society into protection of the rainforest. AsGreat Lakes Radio Consortium commentator Suzanne Elston has discovered,a sweet solution might be just around the corner.