Good Guide allows you to look up products while you're in the store and see how they're rated in terms of safety, environmental impact, and social concerns (Photo courtesy of Good Guide)
Companies that make things like cosmetics, household cleaners, and toys are not required to list every ingredient that’s in their products. Now, some shoppers are dialing up that information on their cell phones. Mark Brush has more:
Transcript
Companies that make things like cosmetics, household cleaners, and toys are not required to list every ingredient that’s in their products. Now, some shoppers are dialing up that information on their cell phones. Mark Brush has more:
There’s a new app for the iPhone that can give you information about products. It’s called Good Guide.
And you basically take a picture of a barcode – on say a bottle of shampoo – and then Good Guide gives you a score.
The guide can rate products on their environmental footprint – how socially responsible the company is – or how safe it is.
Other phones can access the same information using text messages.
Dara O’Rourke is the founder of Good Guide. He says he started the company after he discovered a sunscreen that he put on his daughter contained a potential carcinogen.
“And that really initially, actually kind of upset me, that this product that I’m bringing into my house and putting on my young daughter has chemicals that have been banned in Europe, banned in Australia, banned in many industrialized countries, but still are in products on our store shelves.”
O’Rourke says if consumers are interested, they can access the research and the life-cycle studies behind each product’s overall score.
For The Environment Report, I’m Mark Brush.