Tag: guides

A Good Guide for Shopping

  • The Good Guide website's turkey rating page. (Image by Jessi Ziegler)

There’s a new way for consumers to find
out more about the products they buy.
Samara Freemark has the story
of a new online guide that lets you look
up how good products are for you and for
the environment:

Transcript

There’s a new way for consumers to find
out more about the products they buy.
Samara Freemark has the story
of a new online guide that lets you look
up how good products are for you and for
the environment:

The website is called the Good Guide, and it lets consumers get a pretty in-depth look at more than 60,000 foods and household products. The site ranks products by their impacts on health, the environment, and society.

The Good Guide is the brainchild of Dara O’Rourke. He’s a professor of environmental policy at the University of California at Berkley. O’Rourke says consumers don’t have easy access to the information they need to make smart buying decisions.

“What we’re trying to do is bring the best available science, put it in an easy accessible and free format, then get it to people whenever and wherever they make a decision about a product or a company.”

That’s where the Good Guide iphone application comes in. Shoppers can scan barcodes at the store to get instant product information.

That application, and the site, can be found at goodguide.com

For The Environment Report, I’m Samara Freemark.

Related Links

Using Your Phone to Pick Products

  • Good Guide allows you to look up products while you're in the store and see how they're rated in terms of safety, environmental impact, and social concerns (Photo courtesy of Good Guide)

Companies that make things like cosmetics, household cleaners, and toys are not required to list every ingredient that’s in their products. Now, some shoppers are dialing up that information on their cell phones. Mark Brush has more:

Transcript

Companies that make things like cosmetics, household cleaners, and toys are not required to list every ingredient that’s in their products. Now, some shoppers are dialing up that information on their cell phones. Mark Brush has more:

There’s a new app for the iPhone that can give you information about products. It’s called Good Guide.

And you basically take a picture of a barcode – on say a bottle of shampoo – and then Good Guide gives you a score.

The guide can rate products on their environmental footprint – how socially responsible the company is – or how safe it is.

Other phones can access the same information using text messages.

Dara O’Rourke is the founder of Good Guide. He says he started the company after he discovered a sunscreen that he put on his daughter contained a potential carcinogen.

“And that really initially, actually kind of upset me, that this product that I’m bringing into my house and putting on my young daughter has chemicals that have been banned in Europe, banned in Australia, banned in many industrialized countries, but still are in products on our store shelves.”

O’Rourke says if consumers are interested, they can access the research and the life-cycle studies behind each product’s overall score.

For The Environment Report, I’m Mark Brush.

Related Links