A Good Guide for Shopping

  • The Good Guide website's turkey rating page. (Image by Jessi Ziegler)

There’s a new way for consumers to find
out more about the products they buy.
Samara Freemark has the story
of a new online guide that lets you look
up how good products are for you and for
the environment:

Transcript

There’s a new way for consumers to find
out more about the products they buy.
Samara Freemark has the story
of a new online guide that lets you look
up how good products are for you and for
the environment:

The website is called the Good Guide, and it lets consumers get a pretty in-depth look at more than 60,000 foods and household products. The site ranks products by their impacts on health, the environment, and society.

The Good Guide is the brainchild of Dara O’Rourke. He’s a professor of environmental policy at the University of California at Berkley. O’Rourke says consumers don’t have easy access to the information they need to make smart buying decisions.

“What we’re trying to do is bring the best available science, put it in an easy accessible and free format, then get it to people whenever and wherever they make a decision about a product or a company.”

That’s where the Good Guide iphone application comes in. Shoppers can scan barcodes at the store to get instant product information.

That application, and the site, can be found at goodguide.com

For The Environment Report, I’m Samara Freemark.

Related Links

Keeping Phone Chargers Out of Landfills

  • A one-size-fits-all phone charger could cut down on the electronic waste generated by cell phones (Photo by Shawn Allee)

That search for the right cell
phone charger should soon become
a thing of the past. Cell phone
makers have agreed to come up with
a universal adaptor. Julie Grant
reports that that could save tons
of landfill space:

Transcript

That search for the right cell phone charger should soon become a thing of the past. Cell phone makers have agreed to come up with a universal adaptor. Julie Grant reports that that could save tons of landfill space:

Top cell phone makers – including Nokia, Samsung and Apple – have struck a deal to standardize handset chargers for European consumers by next year.

And the U.S. wireless industry association says Americans will likely see a universal charger before 2012.

That means when you buy a new phone, you won’t need to buy a new charger. You’ll be able keep using the one-size-fits-all charger.

Ted Scardamalia is with the technology analysis firm Portelligent. He says this is good for consumers – and the environment.

“If I have a charger that lasts for two or three or four phones, that’s two or three or four chargers I don’t have to recycle or put into a landfill.”

Last year, an estimated 1.2 billion cell phones were sold worldwide, according to University of Southern Queensland data reported by industry umbrella group GSMA (Groupe Speciale Mobile Association), generating up to 82,000 tonnes of chargers.

With concerns over the level of waste generated by redundant or outmoded chargers, European legislators had, prior to Monday’s agreement, considered forcing manufacturers to adopt universal technology.

For The Environment Report, I’m Julie Grant.

Related Links

Organics Rotting in Bad Economy

  • Shopping at organic foods stores is one thing consumers are cutting back on (Photo by Ken Hammond, courtesy of the USDA)

Watching paychecks shrink and
retirement funds dissolve is making people
change their buying habits. Many are
skipping things like natural foods because
they’re seen as luxuries. But Julie Grant
reports some analysts say this is just a
short term trend:

Transcript

Watching paychecks shrink and
retirement funds dissolve is making people
change their buying habits. Many are
skipping things like natural foods because
they’re seen as luxuries. But Julie Grant
reports some analysts say this is just a
short term trend:

Michelle DeSalvo’s daughter plans to go to college next
year. But her husband might need to take a pay cut just to
keep his job. So they’re trying to save money wherever
possible. That means no more shopping at the natural foods
store.

Michelle DeSalvo: “It’s definitely more expensive. You have
to go to things that are less expensive and natural is
definitely not that.”

Julie Grant: “So what has changed in your shopping habits?”

Michelle DeSalco: “I go to Wal-Mart. (laughs) Yeah, for
food. It’s cheaper.”

Not everyone is rushing to Wal-Mart.

Brenda Fisher says her family is struggling to pay for two
kids in college, and they’re looking for different ways to buy
food. She used to stop at the butcher shop at Whole Foods
– the national, natural foods supermarket. But not anymore.

“So I would buy their meats because their meats are
incredible. So um, I just can’t afford it. I would actually like
to buy a whole cow from a farmer, because they’re cheaper.
And I just have to get the money together.”

Okay, so not everyone wants to buy a cow. But a lot of
people are moving away from things that seem more
expensive – like natural and organic products.

In recent years, those foods have seen huge sales growth.
But as the economy has turned sour, so have their sales.
Whole Foods Store has seen a considerable sales drop at its
stores. And the company’s stock prices plunged more than
70% this year.

Nancy Koehn is professor of the history of retailing and
consumer behavior at the Harvard business school.
She says some people see upscale stores such as Whole
Foods as an indulgence – and that’s not what they’re
wanting.

“I think we will see, we are seeing, a rush away from a lot of
luxury right now.”

Koehn says that’s short term. She says consumers have
been floored by the tanking of the stock market and the
vulnerability of the financial systems. And they’ve done
something we haven’t seen in 25 years: they’ve stopped
buying.

But Koehn says this is just one moment. She says people
will walk back into stores. But they will have revised
priorities for their homes and families.

“There’s no way anyone’s coming out of this moment without
being effected by it. It’s a much more complicated story than
the rush to Wal-Mart.”

Koehn says natural foods stores, like Whole Foods, and
other environmentally-centered companies, are actually in
just the right place for the long term economic trend. When
consumers start buying again, she thinks, many will spend
money in places that are taking care of workers, animals,
and the environment.

“And I think we’re going to see that the same things that built
Whole Foods, that have made the environment and our
interconnectedness so important to people, and moved that
from item number 10 or 20 on people’s lists of important
issues up to the top 2 to 4. Those aren’t going away because
we’re in the trough of a business cycle.”

Koehn expects that many people will spend their holiday
money at big box discount stores. But she says many who
feel they’ve been treated badly in the economic downturn will
go back to the companies they think treat people and the
environment better.

Koehn expects that by early next year, companies that get
behind sustainable products will wind up being the economic
winners.

For The Environment Report, I’m Julie Grant.

Related Links

Detecting Lead in Toys

  • Bill Radosevich tests the sword on the lego creature Phyllis Gallzo's son plays with. (Photo by Lisa Ann Pinkerton)

Fisher Price recently recalled 10 million toys containing lead paint and tiny magnets. The news is making health officials and many parents wonder about other
objects children play with. In the past, testing objects for lead has been time consuming,
but new technology could make lead detection in everyday objects easier and faster. Lisa
Ann Pinkerton has more:

Transcript

Fisher Price recently recalled 10 million toys containing lead paint and tiny magnets. The news is making health officials and many parents wonder about other
objects children play with. In the past, testing objects for lead has been time consuming,
but new technology could make lead detection in everyday objects easier and faster. Lisa
Ann Pinkerton has more:


In a canvas shopping bag, Phyllis Gallzo has 3 of her son’s favorite toys. In her hand is
one made of Legos that looks like an alien robot creature. She’s afraid it could contain
lead:


“Listening to the news and concern about toys coming from China, I was very
concerned my son getting exposure to the chemicals he really didn’t need. So I brought in
the toys that he plays with mostly.”


Eighty percent of America’s toys are made in China, so Gallzo’s come to a free lead
screening event held by the Ohio Network for the Chemically Injured to find out about her
son’s toys. The action figure she holds is sporting a long silver sword. It’s pockmarked,
from being chewed on by Gallzo’s 8 year old son. If the sword was manufactured with
lead-based plastic or paint the toy could be giving her son small doses of lead and slowly
poisoning him. Lead is a neuro-toxin and has been linked to learning disabilities and lower
IQ’s.


Usually, Gallzo would have to surrender her son’s toy to be destroyed in a lab to figure
out what its made of, but today a new type of technology is being used. Bill Radosevich,
of the company Thermo Scientific is going to zap the plastic sword with an X-ray gun
his company’s designed. In the first 5 seconds, the toy’s elements pop up on a computer
screen:


“About 6000 parts per million of zinc, we’re seeing a little bit of copper, that’s probably
part of the coloring….I’m definitely not seeing lead.”


Gallzo was lucky, her son’s favorite toy is free of lead. But beside Radosevich, is a
suitcase filled with toys that didn’t pass the test. On display are low brand or no brand
items, like plastic teething rings, a simple black snorkel, children’s jewelry and marti gras
beads. All objects kids have been known to suck and chew on. Radosevich says they all
contain lead in excess of 600 parts per million, the American limit for consumer
products:


“I’m less concerned about a hair piece than I am about something that’s supposed to be put into a
child’s mouth.”


Radosevich’s testing device looks like a Faser gun from an old Star Trek show. It uses x-
ray technology and it’s not cheap, they go for 30,000 dollars a piece. Radosevich
says metal industries and archaeologists already use the device for different purposes, but
he thinks product importers and toy retailers might be interested in them too. Michael
Zigenhagan, owns the toystore Play Matters and he says testing toys for lead is not his
responsibility:


“I don’t think that’s within the scope of a retailer’s capabilities. We wouldn’t be
asking national big box retailers to create their own testing arms for the products they
carry. That’s ultimately the manufacturer’s job to do that.”


But the way toys are manufactured in China is a tangled supply chain, with various
components of a toy coming from different factories. Rachel Weintrub is with the
Consumer Federation of America. She says importers are putting too much trust in the
manufacturers they contract with. Her group is lobbying Congress to require US
companies, such as Mattel, to make sure a toy’s components aren’t contaminated before they’re assembled in China:


“If it were required that paint be tested for safety before the paint were used on the
product, this huge harm would be prevented.”


Weintrub says waiting until a product is in the supply chain and issuing a recall isn’t
completely effective. She says recalls never get all the defective products back, and
ultimately that leaves toys in the marketplace and children in potential harm.


For the Environment Report, I’m Lisa Ann Pinkerton.

Related Links

Interview – Greening the Business World

Some businesses once considered
‘bad actors’ by environmentalists are now being
praised for leading the ‘corporate greening’
movement. Lester Graham spoke with an advisor who
helped some of those companies, John Elkington.
Elkington is the founder of the consulting firm
SustainAbility. He says not all corporations have
realized the importance of becoming more
environmentally-friendly at the same time:

Transcript

Some businesses once considered
‘bad actors’ by environmentalists are now being
praised for leading the ‘corporate greening’
movement. Lester Graham spoke with an advisor who
helped some of those companies, John Elkington.
Elkington is the founder of the consulting firm
SustainAbility. He says not all corporations have
realized the importance of becoming more
environmentally-friendly at the same time:


JE: Around the world, different regions are in very different places
and companies are in different places as a result of that. In the
United States you’ve had a period of, to some degree on issues like
climate change, denial. And that’s beginning to break down, and it’s
breaking down very rapidly. So you see companies, for example in the
financial sector like Goldman-Saks, talking about the environment and
green issues in a very, very different way than they would’ve done a
few years ago.


You see General Electric, which hasn’t been a great ally of
environmental movement, launching it’s Ecomagination initiative. And
initially, people dismissing that very much as greenwash, but when you
look at the numbers, very serious growth going on inside that business
and some of these areas. And then, perhaps to top it all, you see Wal-
Mart, most peoples’ sort of bogey company in a way, announcing some if
its initiatives around renewable energy, energy efficiency, sustainable
fisheries and so on. And in a sense, it almost doesn’t matter whether
Wal-Mart is serious or genuinely wanting to go green or whatever. This
stuff is starting to cascade through the supply chain. They have 61,000
vendors, these companies around the world. And the work that we do with
companies, they’re saying, whether they’re 3M, or Dupont, or Dow…
they’re saying this company is serious and it’s driving us to do things
we hadn’t previously thought were possible.


LG: Let’s look at consumer level. I think typically, most people are
not spending a lot of time researching which brand of corn flakes is
most carbon-free or sustainable. I think most people make their
decisions on commercials or packaging at the store. How can they make
better choices about sustainable products or companies?


JE: You’re absolutely right. I think most people rely on things like
brands. I mean, they trust a brand or they don’t and they hope a brand
will deal with environmental or fair trade or whatever issues
appropriately. But there are certain moments when things start to speed
up, and this is one of them, and then a different set of actors come
in.


I mean, traditionally, the activist campaigning groups, the NGOs, and
so on, play an incredibly important role in denting brands or building
the credibility of particular brands. And increasingly you get these
standards around environmental and fair trade issues. But I think
actually the key actors at the moment – this is certainly true in
Europe and my own country, the United Kingdom – you’re seeing
supermarkets getting involved again. They did it in the late 80s, early
90s, they played a very important role. That has a huge knock on
impact.


LG: Let’s talk about the energy sector for just a moment. We’ve seen a
lot of renewable energy being built around the world lately. But we
seem to see a lot of power companies, some oil companies still digging
in their heels and fighting tooth and nail to keep things just the way
they are. Are we going to see a sea change in the energy sector like we
are beginning to see in many of the other sectors of the economy?


JE: That’s a very difficult question to answer because I think you’re
going to see several different trends at the same time. You’re going to
see for example, the coal industry, Peabody and people like that,
digging in and saying basically, we’re going to burn a huge amount of
coal. Yes it’s going to have to be clean coal but you’re going to have
that trend. You’re going to have the Exxon Mobiles of this world trying
to look a bit more civilized and say we’ve been misunderstood, we’ve
got to communicate better and so on… But basically still, anti-
climate change is a big issue.


And then you’ve got a bunch of actors. In Europe, you’ve got companies
like Statoil, BP, Shell, who’ve actually gone through that tipping
point quite a number of years back, basically believe climate change is
a reality… Still thing fossil fuels is a very large part of our
energy future, but still starting to explore renewables and energy
efficiency and so on. So I think you’ve got a differentiation and I
don’t think this is an issue of leopards changing their spots. I mean,
some of the companies that are finding this very difficult to deal with
will continue to find it very difficult to deal with even if they
become a bit more sophisticated on the communication front.


HOST TAG: John Elkington is the founder of the consulting firm
SustainAbility. He spoke with the Environment Report’s Lester Graham.

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